NARS Kabuki Ita Brush Dupe?


When I first started the Kabuki Artisan Ita Brush by NARS was one of the first products I reviewed. From then until now the brush has been a favourite. I own a few brushes from NARS (you can see my entire collection here) and they are not only aesthetically pleasing but they work well too.

As I mentioned in my collection post, I do struggle to make use of my NARS brushes as I don’t want to damage them. However, after discovering the £1.25 Kabuki Artisan Brush on eBay I began to wonder how the copy of the Ita brush would perform.

Without hesitation, I made the purchase, and now I want to kick myself. Hard. As the brush was arriving from China, it took about 3 weeks to reach me. There were no issues with delivery and the product came packaged well. As soon as I took the brush out of the plastic bag I was shocked at what was before me. The copy was the exact same as my original. The NARS logo was there, no errors, the weight and feel were the exact same. I was unable to find any differences in appearance.


After the initial shock of being unable to find any differences in appearance, I was convinced I would find discrepancies between the two in performance. Was I able to? Sure, I found one teenie tiny discrepancy, one that I actually forced myself to really acknowledge as I was refusing to believe that a brush I purchased for £43.00 had been copied entirely and was being sold for less than £2.00.

I’m sure you are wondering what the discrepancy is, and I can tell you that the £43.00 NARS Ita Brush feels slightly softer when used on the skin in comparison. The keyword there is slightly, so slightly that the discrepancy is rather irrelevant. Otherwise, both brushes behave the exact same. I was unable to find any differences with application and blending abilities. I tested both with a variety of different products and each time they provided duplicate results.

Regardless of the above, I began to look for discrepancies when washing the brushes, and once again I found nothing. The original Ita washed as it usually does with ease and the alternative washed just as well with no concerning factors at all.


(Authentic: Right, Faux: Left)

So what does this mean? Well, let’s just say I am about to place a bigger order for the NARS Ita Brush so I have a couple of back -ups. I’ll let you guess where I will be purchasing from.

Before I do sign off from this post I do want to state that whilst I do not support the faux cosmetic industry, it is rather difficult to disregard the fact that a £2 brush has the same abilities of a £43.00 brush.

Thank you for reading, I’m signing out until my next post.